FINAL DRAFT

FOR IMMEDIATE RELEASE                                                                                    CONTACT:

                                                                                                                     Joseph Babineaux

                                                                                                       Perspective Public Relations

                                                                                                                            (818) 899-6393

                                                                                                       perspective_pr@yahoo.com

 

 

ILLUSIONS COSMETICS LAUNCHES NEW LIP GLOSS COLLECTION

NAMED AFTER CINEMATIC FAVORITES

 

 

(Los Angeles, CA) January 7, 2008 -- On the heels of a successful 2007, Illusions Cosmetics has launched a new collection of lip glosses for the New Year.  Named after favorite films, colors include such titles as Mahogany, Sparkle, Brown Sugar, Dream Girls and Carmen, which refers to the classic movie, “Carmen Jones.”  This spring, a new color will be introduced, Honey.

 

Best known for its must-have lip glosses, Illusions Cosmetics is the new cosmetics line of choice for women of color.  The company was co-founded by celebrity make-up artists and twin sisters, Janice and Denise Tunnell, to address the cosmetic needs of women of color and women who appreciate vast choices in color palettes.

 

“Our consumers just can’t seem to get enough of the lip glosses.  They are our best-selling product and we wanted to introduce something fun, cool and special for 2008.  As African-American women, my sister and I love the movies that the new lip glosses are named after, and we know our target demographic, women of color ages 18 to 55, enjoy them just as much as we do,” says Janice Tunnell.

 

The new line of lip glosses retail for $10 each and are available at select salons, boutiques and the Illusions Cosmetics website: www.illusionsbeauty.com.

 

Relaunched in 2007, Illusions Cosmetics is a great, new alternative, providing the best in cosmetic and skincare for women and men of color.  The extensive line also features foundations, powders, blush, eye shadows, eye and lip liners, lipsticks, make-up brushes and men’s grooming products.  Illusions is all the buzz in Hollywood and enjoyed by many beautiful actresses, including Vivica A. Fox, Elise Neal, Meagan Good and Tasha Smith, who rely on the quality products for their work.

 

For product details and additional information about Illusions Cosmetics, please visit www.illusionsbeauty.com.  To request an interview, press kit or product samples, please contact Joseph Babineaux of Perspective Public Relations at (818) 899-6393 or email perspective_pr@yahoo.com.

 

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